For this project, we were prompted to create and brand a company that sells an original product. I went with Eco Wraps, a company that sells beeswax wraps. Beeswax wraps are a sustainable food storage alternative to disposable plastic storage-ware.
We were also prompted to design and mock up a package for a product sold by the company. I designed a package for a variety pack of beeswax wraps.
Since this company sells sustainable alternatives, I wanted to design a package that was eco friendly. I chose a cardboard box that could be reused or recycled. I wanted to give the package a clean, modern, and minimal feel. In order to achieve this, I used a sans serif typeface, limited color palette, and a simple honeycomb pattern that extends from the front to back of the package.